PRWeek unveils the Best Places to Work
Burson-Marsteller, Lansons Communications, Man Bites Dog and Boehringer Ingelheim have been crowned the PR industry’s Best Places to Work, according to PRWeek’s annual awards scheme. Click here to read more
Organisations must understand the need for relevant skill sets
MxM Monday: Has the role of PR diminished?
How To Execute Cross-Promotion: RA.One
With Ra.One, Bollywood attempted what Hollywood movies like Harry Potter and Shrek have done as a proven marketing ploy. Click here to read more
Asia’s top companies double their social media presence compared to last year
New study finds most are still focused on pushing information rather than engaging in dialogue. Click here to read more
Prema Sagar in conversation with Kiruba, on her Public Relations Journey
Mr. Kiruba Shankar is the CEO of Business Blogging Pvt Ltd, a social media consultancy. He is one of the best known bloggers in India writing about achievers and in the technology space. Click here to watch
ICCO Here We Go!
Prema recently attended the ICCO (International Communication Consultants Organisation) summit 2011 in Portugal. Here top industry leaders from big and small Public Relations Firms from USA to Europe meet bi-annually to share research based ideas and global experiences. Prema presents a firsthand account of her experiences this year and some very interesting points in her recent blog post. Read on to learn more