Press Releases

Genesis Burson-Marsteller bags 5 Awards, including 3 Golds at Exchange4Media IPRCCA Awards 2016

December 16, 2016

New Delhi, December 16, 2016 – Genesis Burson-Marsteller’s commitment to being more ideas-driven and focusing on business impact is showing results. Kick-starting its 25-year journey celebration with a slew of awards, the consultancy won three Gold Awards, one Silver Award and on Bronze Award at the 2016 India PR & Corporate Communications (IPRCCA) Awards organized […]


First-Ever Social Media Ranking of International Sports Organisations

December 7, 2016

International Olympic Committee leads the Field on Facebook and YouTube, but FIFA Wins on Instagram and Twitter in Burson-Marsteller and TSE Consulting’s New Study LAUSANNE, 7 December 2016 – Burson-Marsteller, a leading global strategic communications and public relations firm, and its specialised sport consultancy, TSE Consulting, have published the first-ever “Social Media and Olympic Sport […]


Genesis Burson-Marsteller recognized for delivering impactful and measureable results for client campaigns, at industry awards

September 29, 2016

Wins 1 Diamond SABRE & 2 Gold at 2016 SABRE Awards Asia Pacific 2 Campaign Excellence Awards at FULCRUM Awards 1 Individual Excellence from Promise Foundation at PRAXIS 2016 September 29, 2016 – Genesis Burson-Marsteller continues its award winning spree, receiving industry awards over the past week for delivering impactful integrated communications programmes for clients. […]


Genesis Burson-Marsteller Honoured with 2 Diamond SABRE, 2 Gold & 5 Certificates of Excellence at 2016 SABRE South Asia Awards 2016

July 22, 2016

July 22, 2016 – Genesis Burson-Marsteller’s commitment to being more ideas driven and making a difference to the business of businesses is showing results. At the 2016 SABRE South Asia Awards held last evening, the consultancy was presented with two Diamond SABRE Awards, two Gold Awards and five Certificates of Excellence for seven brand-building and […]


Twitter is the Preferred Network for Digital Diplomacy

June 1, 2016

Sushma Swaraj, India’s Foreign Minister is the Most Followed Female Leader on Twitter with 5 million followers Indian Prime Minister Narendra Modi continues to be amongst the Top 3 Most Followed World Leaders NEW YORK, June 1, 2016 – Over the past five years, Twitter has become the ultimate channel for digital diplomacy for world leaders […]


World Leaders on Google+

May 11, 2016

Indian Prime Minister Narendra Modi is the most Effective World Leader on Google+ Google+ is a social network which is in steady decline. Despite its 418 million active users, the platform can be considered a niche network for heads of state and governments, very few of which are active on the platform. The social network […]


World Leaders on Periscope

May 5, 2016

Executive Summary Indian Prime Minister Narendra Modi is amongst the Top 10 Most Followed World Leaders on Periscope Like other new and popular social media platforms, Periscope has captured the essence of “discovering the world through someone else’s eyes”. Although broadcasting live from a mobile device is not new, Periscope, an app owned by Twitter, […]


World Leaders on LinkedIn

April 28, 2016

Executive Summary Indian Prime Minister Narendra Modi is the second most followed leader with 1.6 million followers on LinkedIn LinkedIn prides itself on being “the largest professional network,” a social media platform where companies post job offers and users create their digital CVs. Since few world leaders are actively looking for a job and their […]


How World Leaders use Snapchat

April 14, 2016

Snapchat is the fastest growing social media platform and, according to the latest statistics, almost two thirds of its users are aged between 13 and 24 years old, making it the ultimate platform to reach young audiences. It therefore comes as no surprise that government leaders are starting to set up accounts on the platform […]