For over two decades, Genesis Burson-Marsteller has mirrored the journey of India’s public relations and public affairs landscape. Under the leadership of Prema Sagar, Principal and Founder, we started a journey that has today led us to become one of the most respected public relations and public affairs firms in the region.
The hallmarks of our communication efforts are—offering integrated communication services, an evidence-based and result-oriented approach and being very ideas-driven. This approach helps us provide the best counsel to build, nurture and protect your reputation.
Above all, we strongly believe in ethics and integrity being at the core of the communications industry. We strive to create relationships based on trust and reliability, whether for ourselves or our clients.
In 2005 we joined Burson-Marsteller, a leading global public relations and communications firm. Burson-Marsteller is part of the Young & Rubicam Group, working as partners for some of the world’s strongest brands. This relationship, which is unique in the industry, has created a combination of companies strategically positioned to provide clients with a complete range of integrated services. We further expanded our client-service capabilities when Young & Rubicam Group became a member of WPP, the world’s most comprehensive communications services group.