Our CSR Policy

As a responsible corporate organization, we want to play our due part in the community by contributing to its development. For that, we have identified areas where we will focus our efforts.

We aim to work along with the community as a trusted partner to enable children and youth to achieve their full potential and become productive members of society. To do this, our CSR programs will focus on providing support to Genesis Foundation, which raises funds for critically ill underprivileged children in order to facilitate timely medical interventions and give these children a chance to live and lead productive lives. The interventions include medical treatment, recovery and recuperation and extended treatment where required. We will focus on five critical illnesses—cancer, cardiac disorder, thalassemia, organ failure and extreme physical deformity. However, we may expand the scope if required.

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In addition, we will also support the initiatives of the WPP India Corporate Social Responsibility Foundation in the areas of life skills, education and skill training with a focus on

  • Creating a strong foundation for learning;
  • Accelerating education;
  • Reduction of school drop-outs; and
  • Increasing potential for employment

Besides these broad areas, we will play our due part in improving the lives of the people in the community. Our CSR plans and programs have been outlined in our CSR Policy here.