Learning is a core value at Genesis Burson-Marsteller. We believe in empowering our people with the right learning input, knowledge and best practices.
Also our learning programmes are customised and conducted under the aegis of The Genesis B-M ALP (Associate Learning Programme), our learning and development function. Each of our associates earn Learning Miles for each relevant learning intervention they invest time in. The school offers 24X7 e-learning modules along with focused classroom sessions, which include on-site as well as off site resident programmes.
Our programmes are considered the gold standard in the industry. These include the New Age Leaders and the New Age Business Managers modules, which are specially designed to nurture our budding leadership teams and reinforce skills among the senior management.
The Associate Learning Programme, a year-long paid internship, is an example of this focus on learning at the very foundation. It is a programme designed to train an individual in all facets of public relations within a working environment. It is the only formal and structured programme that nurtures young public relations talent at the workplace, in India today. Our aim “to significantly influence the way public relations is conducted in the future by sowing the seeds today”
Genesis Burson-Marsteller provides the most cutting edge environment to public relations professionals to test their skills and fly amongst the best of the best. If you have the will to fly, join us, for Genesis B-M will be the wind beneath your wings.